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Cyber Monday - Who Knew?

Hmmm... Cyber Monday has come and gone and I somehow managed to miss it. In case you're wondering, Cyber Monday is (apparently) the online equivalent of Black Friday -- the unofficial start of the holiday shopping season. What better time to sit down at your computer and shop than your first day back at work after a long, leisurely weekend? It'll be interesting to see if this ends up catching on. Somehow, I don't think so. While traffic at major web-based retailers was up 35% yesterday as compared to a typical Monday, I just can't imagine that a designated online shopping day could generate the same sort of hype as Black Friday no matter how great the deals.

[Source: CNN/Money]

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Comments
>>> Ed Kohler Commented on November 29, 2005

Cyber Monday lacks the long lines, stampedes, and utter mayhem that makes for great television. Somehow, it's just not as compelling to show people surfing on slightly slower than usual retail web sites. I broke down some stats on this concept on my site showing that it's big, but not the biggest.



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